Understanding the privacy needs of users will be the key to marketing success
January 21, 2022
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Two landmark studies, commissioned by Google and conducted in association with Ipsos and the Boston Consulting Group (BCG), have revealed interesting information about the complex
Eight out of ten users watch some type of streaming
December 17, 2021
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Integral Ad Science today published its latest study, entitled Press Play: CTV & Publicidad, on the use and preferences of Spanish consumers regarding Connected TV
5 Tips for Effective Social Media Marketing
December 10, 2021
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With an estimated 2.65 billion users worldwide, social media is constantly growing.
